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GISELLE DELA CRUZ
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VANS CROSSPATH XC
PROJECT TYPE
Digital
CLIENT
Vans
TEAM
Associate Creative Directors: Christine Weber, Thomas Le
Lead Digital Designer: Giselle Dela Cruz
Copywriter: Ben Strause
Project Manager: George Hatton
Producer: Gaby Rivero
It's all about the journey and hangouts that happen in-between. Our Vans athletes explored Honolulu's unique landscape – from its nature and beaches, to its downtown skyscrapers. Honolulu's diverse mix of terrain and environments made the perfect backdrop for the launch of the Vans Crosspath XC.
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